Thursday, August 20, 2015
A Book Store Is Not a Library (This Is Not the Rant You May think It Is)
For
an inordinate proportion of my adult life, I have worked as a book
store clerk, and I have learned something that may upset book lovers:
you sell more books when books are an impulse buy.
If
this is upsetting, it's because most readers think of themselves as a
cerebral bunch. They're particular about what they read, and they
consider their choices carefully. I know this is true, because I've
been watching browsers for decades. As they peruse bookstore
shelves, they're both hunters and gatherers. But the hunting far
exceeds the gathering, and this is for a good reason: book stores
are designed to look like libraries. And if you want to sell more
books, that's the worst way to do it.
But
wait, you may cry, I like the
process of digging in the stacks and finding the gems that are hidden
there. I like to spend hours browsing. Why would you change a model
that's so pleasing to your customers?
The
simple answer is that while customers find some hidden gems, they
don't find all of them. Not even close. So a lot of good books
never sell, and they end up in a bargain bin or being returned to the
publisher. The book stores, publishers, and authors lose those
sales. Customers may like the fact that they got a good deal on that
bargain book, but that model is not sustainable. If a book store is
going to stay open, it needs to make more profit.
The
store where I work is currently one of the most profitable I've ever
seen, despite the fact that it's small. It has the added benefit of
being attached to a museum, so we get more traffic, from a wider
range of customers. We sell a variety non-book items, like
dreamcatchers, small sandpaintings, cards, magnets, etc., and that
also widens our appeal. But we have the same flaws that other
bookstores do: shelves with most of our titles spined out, shelves
that are below knee level, and shelves that are above head level.
(The last two flaws also apply to spinners for cards and activity books.)
Spined
books are harder to see and harder to sell. If I could re-design our
store, I would build display-slot shelves that start at waist level
and go up to face level (not over six feet). I would face titles out
in these slots. (A lot of State and National Parks have shelves
similar to these in their shops.)
Cookbooks
and children's books especially benefit from being faced out.
Children's illustration is some of the best art being produced today;
a kid's book with a great cover stands a very good chance of being
picked up by a customer. The same is true of cookbooks with
delicious covers. If the dish on the cover makes you hungry,
you're much more likely to buy that cookbook than you would be if you
simply saw the title on the spine.
Books
that are faced out require a lot of section maintenance, and they
still need to be organized by title/author and subject. But this
allows employees to stay familiar with the stock. And it gives
clerks a chance to interact with customers who are looking for
particular things. But what about the space above six feet and below
waist level?
I
think the lower shelves are the perfect place for overstock. If
there is room to face things out down there, and you have enough
stock, it will break up the monotony of rows of spined-out titles.
And to make this stuff easier to see, those shelves should be slanted
upward and graduated like steps, so people can see what's down there
at a glance instead of having to bend knees that are often sore.
Being able to see those books without kneeling or sitting also helps
eliminate nincompoops who think it's okay to sit on the floor in
front of a bookshelf and read. (Why these folks think no one is
going to need to stand in that area to shop, or that no one can trip
over them, is beyond me.)
The
area above six feet can be used for displaying art, sample t-shirts,
and that sort of thing – and in the case of the store where I work,
it's a great place to put stuffed animals (a.k.a. plushies).
Though we've had many folks inform us that we should have those toys
on a level where children can grab them, that is a crummy idea. When
kids can grab toys and stuffed animals, they beat them up while the
adults who are supposed to be watching them are busy browsing those
spined-out titles that are so hard to see. Nine times out of ten,
those adults don't buy that item for the kids.
If
you really want to sell stuffed animals and toys, place them
on a level that the kids can't reach, but a level they can see.
In other words, at Grandparent level. Parents practice saying No!
All day long, but grandparents are the good cops. I've also had
success selling stuffed animals that are displayed alongside
children's books that are about that animal.
So
diverging from the library model allows buyers for bookstores to
think about what sorts of non-book items they can include in their
mix. But it also encourages more communication between clerks and
visitors who no longer feel constrained to be quiet (as we're all
trained to be in libraries). The more you interact with your
visitors, the more you get to learn about what appeals to them. You
can charm people who are just passing through, and cultivate your
regular customers.
Take
a good, hard look at the idea of the bookshelf. When you peruse your shelf at home, do you always find the titles you're looking
for? (I don't, even thought I try to keep my shelves organized.)
Maybe it's time to break away from the library model for displaying
books that you're trying to sell.
By
the way, a book store is not a coffee shop, either – but that's a
rant for another day.
Thursday, June 25, 2015
Michael Levy Beats Justin Bieber, With A Harp (Film At Eleven)
Click
on the links below to see/hear Michael Levy's take on the most
ancient music that can be interpreted!
The World's Oldest Melody in History has just made YouTube History!
I am pleased to announce that I finally have managed to create a video of ancient music on Youtube with view counts to finally rival those of Justin Bieber's 'musical' offerings on VEVO!!
My arrangement of the 3400 year old Hurrian Hymn Text H6 from ancient Ugarit, the oldest fragment of a written melody so far found which can be interpreted, with a slide show which attempted to capture the rest of the world at about 1400 BC, to give the melody some historical perspective (e.g. a melody which was already over a century old, before the birth of Tutankhamun!)...HAS JUST REACHED OVER HALF A MILLION VIEWS! Here it is:
Recorded on a rather appropriately ancient, £5 plasticy PC mic from Argus, Salford Precinct and put together in my former grotty spare room on my first ever 'bargain basement' lyre (easier to play a piece of bedroom furniture!), with my clunky old desktop 'computer', I somehow managed to create this YoutTube slideshow video of the 3400 Hurrian Hymn from Ugarit - which now has over 440,000 more views, than the full orchestral arrangement of the same melody by the Syrian concert pianist and composer Malek Jandali:
https://www.youtube.com/watch?
At long last, I seem to becoming the 'Justin Bieber of the Early Music Scene'!
Thanks for all your support, everyone...and keep enjoying the music!
Tuesday, June 16, 2015
The Time of Odd Innocence
The
other day I watched a movie that had a huge impact on me when I saw
it on TV: Beach Party.
It was released to theaters in 1963, but didn't make it to my TV set
until about 1968. I was nine years old, and it rocked my world.
You
could say the same thing about Godzilla,
The King and I, Jason
and the Argonauts, The
Pink Panther, and dozens of
other movies my impressionable young brain soaked up from the TV, but
unlike the other movies, Beach Party
and its sequels and impersonators were about something I thought was
actually going to happen one day: I would become a teenager, go to
the beach, and get a boyfriend who surfed and played the guitar.
After all, isn't that what happened with Gidget and Moondoggie? To me, this seemed like the True and Only American mating ritual. Never mind the fact that I knew nothing about actual sex. And watching Beach Party did not educate me in that regard. Seeing the movie almost fifty years later, I was struck by the artful balance between what the characters said and what they did not say. The adult characters use the word sex several times, but the young characters, the people I thought were teenagers (on the second viewing, they struck me as college-age), never do.
But
here's what really blows my mind. They never mention the word
marriage, either. Prior to that time, you had to imply that
couples were heading in that general direction if you were going to
make it past the ratings board, but by the time Beach Party
came out, everyone had grown up at least a little.
There are two couples at the center of the movie, and the younger one, whose age group was undoubtedly the target audience for the movie, is having trust issues. He wants to be alone with her; she's afraid to be alone with him. As an adult, I can see that he was hoping their relationship could move to the next level of intimacy, the one that would require at least one of them to use birth control. But she's afraid of that level, because she's not sure he's in it for the long haul. If she ends up “in trouble,” she may be on her own.
Even
as an uneducated kid, I understood her fear of abandonment. And
since the movie was a musical, it also seemed natural that the
characters should burst into song from time to time. (I'm convinced
this is the reason we insist on blasting music in cars, stores, and
malls – we think real life is supposed to have a sound track.) The
surfer guys all looked like the handsome guys from the Mystery
Date game (I rigged the door on the one I owned so it would
always open to show my favorite guy), and a general silliness held
the plot together, so even when I didn't know what was being implied
in the sex education department, I could go with the flow on the
surface emotions. I was thrilled with the ride.
In 1968, the real world was coming to pieces and trying to remake itself into something new. Viet Nam divided the younger and older generations, people were beginning to question whether war caused more problems than it solved, whether a 9 to 5 job was the only worthy goal in life, whether drugs should be illegal. And the family itself was a reason for conflict – was it really a one-size-fits-all proposition? Was Western religion the only true philosophy, or did Eastern religions have something to teach us? In another year, the pinnacle of hippie culture would be realized at Woodstock, the nadir in the Manson killings. Younger people felt an irrational hope; older people thought the world was coming to an end.
More
relevant to the two couples in Beach Party, the first birth
control pills were approved by the FDA in the late 60s. The idea of
a relationship outside marriage was about to get some moral support
(though many still called it immoral).
And me? I lived in Arizona. I bought into the beach myth with all my heart, and it was with great dismay that my balloon was burst many years later, when I made my first trip to an actual beach in California, thinking it would be Pavones. But every square foot was taken up by a human being, and almost none of them looked like those fabulous people in the movies. They were old and fat, or screaming toddlers, or people who gave me the creeps. The sand was hot, the water was cold and full of icky stuff, and I got a sunburn just by walking from the parking lot. (All of you people who didn't belong on my beach, I still hate your guts 30 years later – especially now that I look like you).
But
I did glean one useful thing from Beach Party. At the end of
the movie, the surfers protect the Anthropologists from evil
bikers by forming a moving ring around them and singing their own
version of Ring Around the Rosey (“Punch You in the Nosey”).
I tried that trick on the playground after I saw the movie. I can tell
you with authority – it's a great trick. But it only works once.
Thursday, April 30, 2015
Volcano Music
Volcano
music! What could be more appropriate for this
science/SF/music/weirdness blog? Michael Levy's music will be
featured in another BBC production, this time enhancing the glory of
volcanoes. And there will be Naked scientists! Sort of. Click on
the links to check it out. And Happy Birthday, Michael!
Volcanoes...and Ancient Roman Lyre Music!
The perfect birthday pressie - I am getting airplay on BBC Radio Cambridgeshire at 6 pm on my birthday, Sunday 3rd May!
The show, "Naked Scientists" is about volcanoes and will features clips of my Roman-themed compositions "The Temple of Mars" from my album"Echoes of Ancient Rome"; "Gloria Belli (Glory of Battle)" and "Tristitia (Sorrow)", from my album "The Ancient Roman Lyre", played during a reading of Pliny the Elder's first-hand account of the eruption of Vesuvius in 79 CE.The show will also be out then on BBC iPlayer.
For anyone who simply can't wait and feels the need to be up at the crack of dawn, the show will also be on BBC Radio 5 Live on Saturday 2nd May at 5 am!
The show will also be going global on the Naked Scientists podcast - at last, my lyre music will soon be erupting all over the known world!
Tuesday, April 28, 2015
Crappy Self Promotion, Inc.
I
must be a crappy self-promoter, because two of my stories have been
published online recently, and I have yet to promote them on this
blog. The first is “Dr. Polingyouma's Machine” in UNCANNY
magazine, and the second is “Postcards From Monster Island” in
CLARKESWORLD. Click on the names of these magazines to visit them,
and while you're at it, think about subscribing and/or donating.
Keep short fiction forums alive and well!
Thursday, April 23, 2015
Mr Spock's Harp
Some
of you may recall an episode from the original Star Trek
series in which Mr. Spock is forced to play the harp and sing for a
bunch of mean, telekinetic aliens – and he's actually really good
at it. The interesting thing is that Leonard Nimoy, who wove some of
his Judaic traditions into his role as Spock, comes from a long line
of harp-loving folk, including King David. So it only makes sense
that Michael Levy should pay tribute to Mr Spock in his newest album. Click the links below! No harp and/or Star Trek collection is
complete without this wonderful new album!
Alien Harp - Music From An Alternate Universe
I am pleased to announce the release of the third in my recently ultra-experimental EP length albums, dedicated to providing the lyre of antiquitywith a new voice for the 21st century, and hopefully way beyond!"Alien Harp: Music From An Alternate Universe" is my own personal tribute to the late Leonard Nimoy, inspired by his Star Trek character Spock's 'Vulcan Harp' - featuring original compositions for solo lyre, transformed by a veritable vista of contemporary studio effects, evoking an 'alternate universe' of mysterious, alien soundscapes, going boldly where no lyre has gone before...Here are all the main purchase links:
Buy This Album on iTunes
Buy This Album on Amazon
Buy This Album on Google Play
Buy This Album on CD Baby
Buy This Album on Bandcamp
A free PDF of the detailed album notes can be downloaded here.
As an independent artist, without the benefit of a record company to do all the promotional stuff on my behalf, my music only really manages to 'get out there', thanks to the infinitely appreciated efforts of ALL you lovely lyre lovers out there, in each and every Facebook share, tweet, web blog about my music and album review - thank you all, for your continued support in my musical mission, to reintroduce the lyre of antiquity back into the 21st century musical world!
Some
of you may recall an episode from the original Star Trek
series in which Mr. Spock is forced to play the harp and sing for a
bunch of mean, telekinetic aliens – and he's actually really good
at it. The interesting thing is that Leonard Nimoy, who wove some of
his Judaic traditions into his role as Spock, comes from a long line
of harp-loving folk, including King David. So it only makes sense
that Michael Levy should pay tribute to Mr Spock in his newest album. Click the links below! No harp and/or Star Trek collection is
complete without this wonderful new album!
Buy This Album on iTunes
Buy This Album on Amazon
Buy This Album on Google Play
Buy This Album on CD Baby
Buy This Album on Bandcamp
A free PDF of the detailed album notes can be downloaded here.
As an independent artist, without the benefit of a record company to do all the promotional stuff on my behalf, my music only really manages to 'get out there', thanks to the infinitely appreciated efforts of ALL you lovely lyre lovers out there, in each and every Facebook share, tweet, web blog about my music and album review - thank you all, for your continued support in my musical mission, to reintroduce the lyre of antiquity back into the 21st century musical world!
Sunday, April 5, 2015
Power and Pants
LGBT
issues have been in the news and all over social media lately, so an
aspect of life that used to be considered out of the mainstream is
right in the center now. This is helpful to my friends and family
who are LGBT, but it also sheds light on a subject that has
fascinated me since I was a girl in grade school, petitioning for my
school to allow girls to wear pants (especially jeans):
gender-specific clothing.
I
was in grade school in the 60s – in Phoenix. In Arizona. In a
corner of the U.S. that was anything but cutting edge. Our
population was 698,000 in 1965, about four times smaller than it is
now. We were considered the Wild West, and our styles trended years
behind hipper parts of the country. When I was a girl, most of the
women that I saw on TV, in magazines, and in real life were very
feminized, so we girls emulated them. We thought dresses and skirts
were the most wonderful things in the world. But we were in a unique
situation too, because as denizens of the Wild West, we also knew
about Cow Girls. Cow Girls in AZ wore jeans, just like the Cow Girls
in movies and TV.
I
became aware of other women on TV who wore pants, like Laura Petrie on
The Dick Van Dyke Show, and
lady scientists in SciFi movies. Plenty of women in Science Fiction
movies/shows wore skirts too – most notably the cocktail-waitress
outfit the female officers wore on Star Trek.
But the garments under
those uniforms looked like shorts to me. I already wore shorts under
my skirts and dresses because we had P.E. every day at school, and
wearing the shorts under my skirts made it easier to change. That's
what I told myself. But the truth was, I lived in shorts or pants
the rest of the time – it was the clothing I associated with
freedom and adventure. And because of that, I have gradually become
aware that it is also the clothing of power.
To
me, power isn't punching some guy in the face. Power is the ability
to handle your own finances, pursue your own interests, and walk (or
in some cases hike or climb) with confidence in the world. You don't
need your husband to negotiate with a car dealer (though you'll
probably discuss the options with him beforehand), and for better or
worse, you are the mistress of your life. Plenty of women do that in
skirts, often in high heels, and some would argue that stylish
dresses and skirt-suits are the essence of power clothing. I think
that's true in some cases, but not in most.
I
don't want to get in too deep with psychology here, but I feel
traditional women's clothing is not as physically comfortable, and
that seems to be deliberate. It limits your range of movement, and
there is an implied sexual component to it – it's supposed to
enhance your figure and make you look attractive. But what if you
don't want to attract? What if you just want to go about your
business? In some cultures, people try to solve that problem with
shapeless garments that cover you from head to toe. But that's the
opposite of comfortable. Let me tell you about comfortable.
Comfortable
is shoes that you can walk or stand in for long periods of time.
It's jeans that fit properly without being too loose or too tight.
Comfortable is a shirt (or blouse) that fits the same way.
Sometimes that shirt was manufactured for women. But sometimes it
was manufactured for men.
Here's
a photo of my three favorite shirts (currently). Two of them were
manufactured for men – I found them in the men's section at various
Goodwill stores. I would guess that ¼ of the shirts in my closet
are men's shirts.
Back
in the 60s, a gal like me would be called a tomboy – we're
comfortable with our heterosexuality, able to appreciate feminine
clothing, but we're much more likely to wear the jeans and comfy
shirts. We like to hike, garden, paint our own houses, sometimes
even repair our cars and/or appliances. We go to college to pursue
science degrees (among other specialties). We may or may not wear
makeup/dresses/heels occasionally. But we conduct most of our
important business in pants.
I
can't even guess how much of my tendency to do that is due to my
perception of men from the decade I grew up. Men were doctors,
lawyers, school principals, and presidents. I didn't think there was
anything wrong with women doing those things, but at that time, most
of the decision-making jobs were held by men - and they wore pants.
On
the other hand, my mom was divorced, and she was a woman to be
reckoned with, whether she was wearing slacks or dresses. And there
was another factor that must have shaped my love of jeans – the culturally turbulent 60s. Okay, the 70s, too.
That's
when bell-bottoms were in style, for both men and women. I would
wear them today, if they were re-introduced. Alas for me, I can't
resist the Groovy Look. Most styles are enjoyed with some level of
delusion. In my case it may be quite high. But for me, the jeans
and the comfy shirts will always be a symbol of the control I assert
over my own life.
So
as the discussion about sexuality, gender, and gender identity (or
even the choice not to
have a gender identity) continues to unfold, it will be interesting
to see how clothing styles evolve. Whatever happens – I'll keep
haunting Goodwill for my favorite stuff, regardless of how the aisles
are classified.
Thursday, March 12, 2015
Get In Touch With Your Ancient Muse
Michael
Levy has released a brand new album, in collaboration with Lutherios
Ancient and Modern Musical Instruments. Click on the links below!
The Lyre of Hermes
I am pleased to announce the release on iTunes, Amazon and indeed, every other major digital music store, of my brand new EP album, "The Lyre of Hermes" - featuring my amazing chelys (tortoise shell form) lyre, handmade in modern Greece by Luthieros Ancient and Modern Music Instruments.
This album is the sequel to my album, "The Lyre of Apollo - The Chelys Lyre of Ancient Greece". Both of these albums are part of an exciting collaboration between myself and Lutherios Ancient & Modern Music Instruments for their inspirational "Lyre 2.0 Project" - dedicated to reintroducing the beautiful lyre of antiquity back into our much aesthetically poorer, bland modern world. Their vision is one I share and which continues to inspire me - maybe, someday soon, the beautiful lyre of antiquity will once again resonate the 21st century and beyond, with its haunting, ancient beauty...
All of the tracks in this album are composed in a selection of the original ancient Greek modes, in the wonderfully pure just intonation of antiquity. The tracks are inspired by the unique characteristics of some of the Nymphs of ancient Greek mythology. The pieces are all spontaneous improvisations on a basic melodic idea - 'inspired by the Muse' whilst I was actually performing them!
The pieces demonstrate a whole new palette of lyre playing techniques which are possible on this amazing lyre, which also features an authentic, replica 2500 year old carved bone plectrum, tied to the lyre with a leather cord. The greater mass of the plectrum allows some really interesting techniques, such as portamento - sliding effects created by sliding the plectrum down the length of the vibrating string.
The perfectly straight bridge on this lyre also allows for the seamless playing of harmonics, achieved by lightly stopping the strings at their centre points, since the straight bridge results in the centre point of each string lying in the same plane.
Another new effect which is possible on the light tension strings of this lyre, is the use of vibrato - achieved by applying pressure above the vibrating point of string, above the bridge.
All these techniques are based on the limitations of what is possible to play on the instrument and which I am sure, that any ancient Greek lyre player with any musical imagination, would have been able to also use to enhance their performance. Barely 100 or more generations separate ourselves and the ancient Greeks - regarding musical imagination and experimentation, we are them and they are us!
A PDF of the detailed album notes can be freely downloaded here.
This album is the sequel to my album, "The Lyre of Apollo - The Chelys Lyre of Ancient Greece". Both of these albums are part of an exciting collaboration between myself and Lutherios Ancient & Modern Music Instruments for their inspirational "Lyre 2.0 Project" - dedicated to reintroducing the beautiful lyre of antiquity back into our much aesthetically poorer, bland modern world. Their vision is one I share and which continues to inspire me - maybe, someday soon, the beautiful lyre of antiquity will once again resonate the 21st century and beyond, with its haunting, ancient beauty...
All of the tracks in this album are composed in a selection of the original ancient Greek modes, in the wonderfully pure just intonation of antiquity. The tracks are inspired by the unique characteristics of some of the Nymphs of ancient Greek mythology. The pieces are all spontaneous improvisations on a basic melodic idea - 'inspired by the Muse' whilst I was actually performing them!
The pieces demonstrate a whole new palette of lyre playing techniques which are possible on this amazing lyre, which also features an authentic, replica 2500 year old carved bone plectrum, tied to the lyre with a leather cord. The greater mass of the plectrum allows some really interesting techniques, such as portamento - sliding effects created by sliding the plectrum down the length of the vibrating string.
The perfectly straight bridge on this lyre also allows for the seamless playing of harmonics, achieved by lightly stopping the strings at their centre points, since the straight bridge results in the centre point of each string lying in the same plane.
Another new effect which is possible on the light tension strings of this lyre, is the use of vibrato - achieved by applying pressure above the vibrating point of string, above the bridge.
All these techniques are based on the limitations of what is possible to play on the instrument and which I am sure, that any ancient Greek lyre player with any musical imagination, would have been able to also use to enhance their performance. Barely 100 or more generations separate ourselves and the ancient Greeks - regarding musical imagination and experimentation, we are them and they are us!
A PDF of the detailed album notes can be freely downloaded here.
NB! Each and every new album review or online blog post about my lyre music, is like a literal libation to Apollo...thanks everyone, for helping to 'spread the word'!
Here are the main purchase links for this album:
Buy this album on iTunes
Buy this album on Bandcamp
Enjoy the music!
Enjoy the music!
Tuesday, February 17, 2015
Why We Got the Jerks We Deserved (and Now They're Loose!)
I'm
going to warn you right off the bat, some of you will recognize
yourselves in this post. If you do, I want to apologize – not
because I've offended you by calling you out, but because I'm one of
the ex-Borders employees who taught you to be an entitled jerk.
Most
of you other readers are innocent of any of these shenanigans, but
will recognize your own customers, regardless of what sort of store
you work in, because the economy we've suffered for the past 15 years
has bred a lot of desperate customer-service policies. But there are
some issues that are peculiar to bookstores, mainly because someone got
the bright idea that book stores should have a coffee shop attached
to them.
I
can just see the wheels turning the head of the jerk who thought that
one up. What would I want in a book shop to make the experience
relaxing and perfect? they asked
themselves. A place to sit down, read a book, sip a latte
. . .
Yeah,
that's great, all right. And in the late 90s this worked out fairly
well for Borders and Barnes & Noble. People trashed a lot of
stuff in the cafes (spilling coffee on unpaid merchandise and getting
goopy fingerprints all over it), but the economy was good enough that
they also spent a lot of money in those superstores. They became
social meeting places, and that must have seemed like a great way to
get customers into the stores
.
.
In
fact, it was a great way to get people into
the stores. People are often not customers.
And as the economy tanked, and people had a harder and harder time
paying for even the basics, some were able to continue enjoying their
books and lattes – because they didn't have to pay for the books.
Or the magazines. Or the newspapers that they spread all over the
place as if they had purchased them.
There
was an unspoken agreement between the superstores and their clientele
that if you were sitting in a chair and reading a book, it was
because you were considering buying that book. It was (mostly) true
at one time. But by the time Borders went bankrupt, it was usually
not true. And as we
employees watched families move in to the children's section to grab
armloads of books and spread themselves out on the floor as if they
were in their own living rooms, we could see which way the tide was
turning. These folks became so bold, they brought bags
of MacDonald's food in with them and put greasy fingerprints all over
the books they left in untidy stacks on the floor.
And
we did it to ourselves. We
created the environment that made it possible for people to walk all
over us. We should have been trying to adapt to the bad economy
instead of pretending it was all a matter of good customer service.
And now Borders is gone, and surviving book businesses are having to
cope with customers who were raised in a barn. Many of these folks
are now shopping for books they are considering buying online, but
they want to review them first, turning local bookstores into the
amazon.com showroom.
Yes,
people are behaving pretty badly sometimes. And very few businesses
have adapted to the situation. One of the few I can think of is
Wired? Cafe in Taos, New Mexico. They have a handful of book titles
that they sell, but most of the books on their shelves are used books
donated by staff and customers, available to read for free. Primarily,
they sell lattes and internet/computer time. Since they're located
in a popular travel destination, this model works beautifully for
them.
As
for the rest of us, we're still suffering from the austerity policies
that have wrecked economies all over the world (she said, without the
least hint of political bias). Until things get better, the
knee-jerk customer-service policies that companies think up to
compensate for the fact that customers don't have any money will
continue to create monsters among their clientele. Sooner or later,
regardless of the economy in general, this is going to have to be
sensibly addressed.
Photo
by Em, drawings by the fabulous Ernest Hogan.
Friday, January 30, 2015
Lyre 2.0
Michael
Levy has released a new album! Read all about it below and –
follow the links!
The Lyre of Apollo: The Chelys Lyre of Ancient Greece
This album is the culmination of an exciting collaboration between myself and Lutherios Ancient & Modern Music Instruments for their inspirational"Lyre 2.0 Project" - dedicated to reintroducing the beautiful lyre of antiquity back into our much aesthetically poorer, bland modern world. Their vision is one I share and which continues to inspire me - maybe, someday soon, the beautiful lyre of antiquity will once again resonate in the 21st century and beyond, with its haunting, ancient beauty.
The literal translation of the ancient Greek word "chelys" means "tortoise shell lyre"; the lyre made with a resonator fashioned from a tortoise shell carapace over which a soundboard of taut leather was stretched. However, as well as an actual tortoise shell carapace , the term 'chelys' could also refer to a lyre with a resonator made of wood, but carved into the general form of a tortoise. Indeed, the latter would have produced a much richer, resonant tone, as wood is a far lighter and resonant material to construct a musical instrument from, than a much denser tortoise shell carapace, in addition to its irregular thickness. The 'Lyre of Apollo III' model with which this album was recorded, was therefore constructed in accordance with the latter form of chelys.
The definitive proof that the resonator of the ancient Greek chelys was also sometimes made out of wood carved in the portrayal of the tortoise shell can be found in this fascinating original ancient text by Philostratus the Elder, in his writings, "Imagines":
"All the wood required for the lyre is of boxwood, firm and free from knots – there is no ivory anywhere about the lyre, for men did not yet know wither the elephant or the use they were to make of its tusks. The tortoise-shell is black,but its portrayal is accurate and true to nature in that the surface is covered with irregular circles which touch each other and have yellow eyes..."
"All the wood required for the lyre is of boxwood, firm and free from knots – there is no ivory anywhere about the lyre, for men did not yet know wither the elephant or the use they were to make of its tusks. The tortoise-shell is black,but its portrayal is accurate and true to nature in that the surface is covered with irregular circles which touch each other and have yellow eyes..."
Here are the main purchase links for this brand new album:
As an ever-aspiring independent artist, without the backing of any major record company to further my cause, every new album review or internet blog post about my music is literally worth its weight in gold, in my efforts to honestly promote my lyre music to the rest of the unsuspecting world...many thanks for your continued and immensely valued support over the years, everyone!
In this album, for the first time, I am also able to offer painstakingly handwritten sheet music for 10 of the 12 tracks:
In this album, for the first time, I am also able to offer painstakingly handwritten sheet music for 10 of the 12 tracks:
A free PDF booklet of the detailed album notes can be freely downloaded here.
Tuesday, December 30, 2014
Third Honeymoon's A Charm
A
trip to Sedona to celebrate our 25th wedding anniversary
seemed like the perfect time to review hikes and burger joints from
Roger Naylor's new book, Boots & Burgers: An Arizona Handbook
for Hungry Hikers, so I marked a
few hikes and Google-mapped a couple of restaurants, and we set out
on a Wednesday evening. Thursday morning we rose with every intention of doing the Hiline Trail
(after a hardy breakfast at Coffee Pot Restaurant). But to get to
the trailhead, you have to drive up a rugged section of Schnebly Hill Road, and that's when we ran into a snag.
Our
little Toyota truck probably could have navigated that road, but I
wasn't 100% per cent sure, and the warranty on our tires is expired.
So after a brief foray about 20 feet in, where we immediately began
to wallow, I turned the truck around and parked it in the paved lot
next to Marg's Draw. That trail was tempting, but being unable to
drive up Schnebly Hill made me feel very curious about the road,
itself.
Schnebly
Hill is a very old trail. Martha Summerhayes and her party used it
to get to Sedona in the 1870s (Vanished Arizona).
I wondered if it would make a good hiking trail in its own right.
So Ernie and I decided to hike up the road to the trail head (we
figured it was about 2.5 miles), and then we would decide if we could
slog any further up the Hiline Trail, or if we should just turn
around and hike back. Our other option was to hike Marg's Draw,
which looked very alluring from the trailhead. We decided to do that
one the next time we return to Sedona, and set off up good ol'
Schnebly Hill.
I'm
glad we did, because I learned a few things I hadn't known before.
For one thing, I realized I'd like to buy a two-seater ATV some day.
Several of them passed us on the way, and I admired the way they
navigated the rugged rocks and soft sand/silt that challenge any kind
of wheels on that road. I also saw something I hadn't seen before.
If
you've read Wayne Ranney's book, Sedona Through Time,
you know about the Hickey Formation and the Plateau Basalts – but
those layers have eroded away in the Sedona area, and it's hard to
tell where they were. You see basalt rocks and boulders along Oak
Creek (some of them gigantic), but I hadn't seen them along the HWY
179 trails until I spotted them poking up out of the middle of
Schnebly Hill Road. I have no idea just how large those rocks are,
since they're almost completely buried by sand and silt from the
Hermit Shale and Schnebly Hill Formations – for all I know, they may
be as big as houses.
There
was a wash alongside the road with some standing water in pools and
the sort of slickrock you can find at Slide Rock State Park, Bell Rock, Red Rock State Park, etc. Recent running water had left
beautiful ripples in the fine sand/silt. We were careful not to
stick our gallumphy footprints in it. Overhead, on all sides, red
rock formations stared down at us. We made it all the way up to the
trail head – but decided to hike back down again, since our day was
turning toward afternoon. Four to five hours hiking is plenty for
me.
So
down we went again. We didn't accomplish my goal of hiking either
of those trails (this time around), but we succeeded at the burger
end of things beyond my wildest dreams. For our honeymoon supper, we
visited Cowboy Club in uptown Sedona. We both ordered the Cowboy Up
burger, which is adorned with bacon, cheddar cheese, crispy onions,
and BBQ sauce. The burger is ground sirloin, and we asked for ours
to be cooked well-done, yet they were still juicy and tasty. They
were served on a buttery pretzel roll (just as Roger described it).
From the way the burger was described, I thought it might be a bit
sloppy, but the ratio of toppings to meat and bun was just right. I
had the sweet potato fries with mine, and my husband had the beans.
We didn't need appetizers or desert, because the combo was quite
filling.
Friday, on
our drive back to Phoenix, we decided to take the scenic route and go
south on HWY 89A, through Cottonwood, Jerome, and Prescott. This is
one of the most beautiful drives you can do in AZ. It's interesting
if you're driving south to north, but I particularly enjoy it in the
other direction, climbing into Jerome instead of descending through
it. If you're the driver, you will have to remind yourself to watch
the road, because it twists and turns while continually revealing
breathtaking scenery.
By
the time we reached Prescott, I was ready to try another burger joint
from Roger's book, Bill's Grill. It doesn't seem to be on the main
drag through town, but it actually is. It's an innocuous little
place on a stretch of the highway at the southern end of town. Hwy
89 is called South Montezuma Street for that stretch, so don't let it
throw you.
We
chose to sit in the enclosed porch, mostly because we didn't realize
it was a porch, it was so cozy and well-protected from the elements.
This proved important, because on that particular day a storm was
passing through Arizona, bringing colder temps and lots of wind and
rain. We felt snug and comfy as we ordered the Southwest BBQ Burger
(I just can't resist the bacon). It doesn't come with a side – you
have to order that extra, but you may find you don't need it. The
burger is pretty big, and I couldn't make much of a dent in the sweet
potato fries I ordered (though they were perfect). It had a couple
of things in common with the burger I got at Cowboy Club. One was
that it also was not overwhelmed by its condiments. And the other
was that they use locally raised beef. These burgers were so tasty,
I think I've been spoiled for life.
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